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70 years of the Basic Law: This campaign celebrates our values - Business Punk

DSI is a foundation championing integration in Germany. For the 70th anniversary of the German constitution, they wanted to do a campaign celebrating a diverse and inclusive society. The idea was to link each article of the constitution to a German with migration background. For example Margot Friedländer, an Holocaust survivor, stands for article 1: “Human dignity is inviolable”; or Zeina Nassar, the athlete who changed the rules of the Boxing Federation to be able to fight wearing an hijab, stands for article 3: “The undisturbed practice of religion shall be guaranteed”.

Main film










Director:
I AM HERE

Production:
Iconoclast

Agency:
Antoni Berlin

CD:Alice Bottaro  
AD:Tomic Lee, Matthias Bauer
CW:Marc Bieri